Why Some Doctors Sell Out Their Coaching Programs and Others Don’t
Every doctor-turned-entrepreneur dreams of launching their coaching program and watching it fill up fast.
But for many, the reality is… crickets.
You’ve got the expertise. You know your program delivers results. You’ve even invested in branding, websites, maybe even ads.
And yet, your calendar isn’t full of client calls and your Stripe account isn’t buzzing.
That’s the gap I’m talking about in this episode of The Docs Get Money Podcast.
Because selling out your coaching program isn’t just about the offer. It’s about the mindset, the marketing, and the sales process that gets the right people to see it—and say yes.
The Difference No One Talks About
Here’s what I’ve learned working with doctor entrepreneurs inside my IGNITE program:
The difference between a sold-out launch and a slow one usually isn’t “working harder.”
It’s about:
Understanding your ideal client so deeply that they feel like your content was made for them
Building offers that are irresistible and sustainable
Knowing how to market in a way that gets people excited to buy before you ever get on a call
Treating sales like a skill, not a guessing game
When these pieces are missing, even the best program in the world will struggle to sell.
What We Cover in the Episode
In this IG Live replay, I’m sharing:
Why some coaching programs fill up fast—and why others barely get traction
The marketing mistakes that keep doctors invisible online
How to create high-ticket offers that actually attract high-ticket clients
The role mindset plays in whether or not your offer sells out
How we help doctors master this inside IGNITE so they can create consistent income
If You’re Ready to See Your Program Sell Out
This isn’t about becoming a marketing machine or pushing harder.
It’s about learning how to show up as the expert you already are—while building a sales process that works for you.
If you’ve been watching other doctors sell out their programs and wondering, “What am I missing?”—this episode will help you start closing that gap.
🎧 Listen to Why Some Doctors Sell Out Their Coaching Programs and Others Don’t wherever you get your podcasts.